Expert in blending storytelling, technology, and audience interaction to create memorable live experiences from concept to execution.
Brand Activation
Anderson. Paak x Vananderson Product Launch
The Vananderson Product Launch encompassed all stages of production, from in store concept through to launch day, ensuring seamless execution and alignment with the brand’s vision. Close collaboration with design and build teams brought together visually impactful window displays, in-store digital installations, and immersive activation spaces
View ProjectMARSHALL x The Great Escape Festival
Support Lead for Marshall at The Great Escape (TGE) Festival, I played a key role in managing the brand’s presence and engagement throughout the event. Marshall, a proud sponsor, worked alongside lead agency Black Sparrow to enrich the festival experience with a creatively driven concept, contributing to the vibrant atmosphere with curated evening music events and entertainment.
View ProjectBurn Yard x Global Immersive Campaign
Burn Energy Drinks redefined global brand activation with a groundbreaking series of events at three Formula 1 destinations: Budapest, Barcelona, and São Paulo. These high-impact, off-script activations brought together arts, music, action sports, F1, and street culture, elevating the Burn brand through cultural collaborations.
View ProjectCity Culture
Vanguard Bristol City Takeover
As executive producer for the Vanguard x Vans summer activation, I led an exciting, multi-dimensional project focused on raising awareness for the UN’s 17 Sustainable Development Goals. Working closely with the Vanguard core team, I ensured clear, efficient communication across all project areas, guaranteeing smooth coordination and flawless execution, while keeping everything on schedule and in line with our partners’ objectives.
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