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Experienced in brand activation, transforming briefs into impactful, integrated campaigns that foster customer connections and loyalty.

Brand Activation

Anderson. Paak x Vananderson Product Launch

The Vananderson Product Launch encompassed all stages of production, from in store concept through to launch day, ensuring seamless execution and alignment with the brand’s vision. Close collaboration with design and build teams brought together visually impactful window displays, in-store digital installations, and immersive activation spaces

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Global marketing strategy | Security | Product Launch | Engagement | Branding | Fashion collaboration | Music artist | Scheduling | in-store experiences | guest experience management

20th Anniversary of ORBR

The team played a pivotal role in crafting dynamic video content for the 20th Anniversary of ORBR F1, coordinating across live broadcast, digital,  live experience and social media . A key responsibility was the creation of high-quality VT content for Sky Sports’ live broadcast, collaborating closely with the ORBR team to highlight the culture, achievements, and legacy of the F1.

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Budget Managment | Production | creative production | creative | immersive | B2C | ATL | Immersive experiences | Content producer | F1

Cathay Airlines Feels Good to Move x Outernet LDN

Production Manager for Cathay Pacific’s activation at the Outernet in central London, I had the opportunity to collaborate with the design, build, and client servicing teams to bring the airline’s “Feels Good to Move” campaign to life.

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Programming | Scheduling | asset creation | Client Serving | music creation | Travel | Video production | Build management | Content creation | Production

Brand Partner Experience

Partner experience